Digital Product Passport Infrastructure

One QR code.
Every audience.
Full compliance.

A Digital Product Passport is the EU's mandated digital record for every physical product on the single market. EUlabel is the infrastructure layer that creates, hosts, and resolves them — so regulators can audit, consumers can trust, and your supply chain can read from a single scan.

Be first when we launch. Early access opens 2026.

GS1 Digital Link conformantESPR-ready infrastructureWine e-label compliant

Open standards, zero lock-in

84%
of EU businesses not yet ready
European Commission ESPR Impact Assessment, 2022
Feb 2027
First mandatory DPP deadline
EU Battery Regulation (EU) 2023/1542
450M+
Consumers will scan these labels
EU single market consumer estimates, Eurostat
30+
Product categories under ESPR
ESPR Delegated Acts work plan

How it works

From product to passport
in three steps

01

Identify

Assign a GS1 Digital Link to every product — at model, batch, or item level. One URI that works across every data carrier: QR code, NFC, RFID.

02

Resolve

When someone scans, our resolver reads who they are and what they need. Consumers see the product story. Regulators get structured data. Recyclers get materials composition.

03

Host

Passports are hosted, versioned, and backed up. Audit trails, access control, and regulatory updates — handled, not bolted on.

Open standards

Built on the standards that define the DPP ecosystem

GS1

GS1 Digital Link

Turns GTINs into web-resolvable URIs. EUlabel implements conformant resolvers, link types, and GTIN hierarchy fallback.

ESPR

Ecodesign for Sustainable Products Regulation

Mandates DPPs across all single-market product categories. EUlabel supports delegated acts as they are published.

EU DPP

EU DPP Registry

EU Commission developing a central registry. EUlabel architected to integrate as the standard matures.

2021/2117

Wine E-Label Regulation

Mandatory digital labels for all wines sold in the EU since December 2023. EUlabel supports the required data structures.

The gap

Product data exists.
The infrastructure to use it doesn't.

The EU now requires Digital Product Passports for products sold across the single market. Companies have the data — scattered across ERPs, PIMs, supplier portals, and spreadsheets. What's missing is the layer that turns that data into compliant, scannable, auditable digital identities.

Data without structure

Product data lives in a dozen systems that don't talk to each other. No canonical format, no shared identifiers, no single source of truth.

Regulation without tooling

ESPR is law. Delegated acts are landing sector by sector. But there's no infrastructure layer purpose-built for generating and hosting compliant passports.

Deadlines without runway

Wine e-labels have been mandatory since December 2023. Batteries follow in February 2027. Textiles shortly after. The window to build from scratch is already closing.

Platform

Infrastructure.
Not just a dashboard

Built for teams that need to ship compliance at scale — through APIs, not manual uploads.

GS1-Conformant Resolver

The routing layer that turns every scan into the right response. Supports link types, GTIN hierarchy fallback, and HTTP 307 redirection per the GS1 standard.

Multi-View Passports

One product, multiple views. Consumers see ingredients and sustainability. Regulators get JSON-LD. Recyclers get materials composition. Role-based, access-controlled.

Integrations

Connect to your existing product data — wherever it lives. PIMs like Salsify and Akeneo, CMSs like Sanity and Contentful, commerce platforms like Shopify and commercetools. Webhook-driven sync, no re-keying.

API & SDKs

TypeScript and Python SDKs generated from an OpenAPI spec. Create products, generate passports, and query compliance status programmatically.

Compliance Validation

Automated checks against ESPR delegated acts, sector by sector. Audit trails, version history, and regulatory change alerts built in.

Scan Analytics

Every scan is an event. Track engagement by geography, device, audience type, and time. Understand how your passports are actually used.

Architecture

Resolver-first, from day one

One scan routes to the right data for every audience — without custom code. Your existing data systems feed in, EUlabel resolves out.

Data Sources

  • ERP / SAP · Oracle · Dynamics
  • PIM / Akeneo · Salsify · Pimcore
  • CMS / Contentful · Sitecore · Optimizely
  • Commerce / Shopify · Magento · BigCommerce
↓

EUlabel Platform

  • Passport Registry
  • GS1 Digital Link Resolver
  • Compliance Engine
  • Scan Analytics
↓

Audiences

  • Consumer
  • Regulator
  • Retailer
  • Recycler

Starting with wine

The regulation is already live.
We're building where it matters first.

EU wine e-labels became mandatory in December 2023 — making wine the first sector where digital product information is required by law. It's also a category where storytelling, provenance, and global export compliance intersect. We're starting here, then expanding to food and beverage, batteries, textiles, and beyond.

Already regulated

Regulation 2021/2117 requires digital labels for all wines sold in the EU. Not upcoming — active now.

Rich data, real complexity

Ingredients, allergens, nutrition, sustainability certifications, origin, vintage. Wine passports are structurally complex — a strong proving ground.

Global export demand

EU compliance requirements follow the product, not the producer. Any winery exporting to the EU needs this.

For developers

Ship compliance
with code, not clicks

EUlabel is infrastructure you integrate, not a portal you log into. An OpenAPI spec is the source of truth. SDKs handle the boilerplate. Webhooks keep your systems in sync.

TypeScript SDK — also available in Python

actions/create-passport.ts
import { EUlabel } from "eulabel"

const eulabel = new EUlabel({ apiKey: process.env.EULABEL_API_KEY })

const passport = await eulabel.passports.create({
  gtin: "05601012011014",
  data: {
    ingredients: ["water", "grapes", "sulphites"]
  }
})
Response
{
  "id": "eu_pass_w9x2kf",
  "gtin": "05601012011014",
  "digitalLink": "https://id.acme.com/01/05601012011014",
  "qrCode": "https://id.acme.com/qr/eu_pass_w9x2kf.svg",
  "status": "published",
  "version": 3,
  "createdAt": "2026-03-16T18:57:15Z"
}

Timeline

The timeline is not theoretical.
It's already underway.

2023

Wine e-labels become mandatory

2024

ESPR framework enters into force

2025

Delegated acts and technical standards defined

2026

EU DPP registry goes live

2027

Batteries and textiles DPPs mandatory

2030

Full ESPR coverage across all sectors

Build on EUlabel.
Before you have to build it yourself.

Join the waitlist for early access, priority onboarding, and launch pricing.